Portfolio with our successful projects
PR campaign
CN - Buddy Network
You have the power - be a friend" is CN's popular campaign against child bullying. The focus changes every year - with some of the focus being online bullying and bullying in schools. The initiative also includes a creative competition for classes to work together to depict different symbols of friendship.
Results
Total Campaign Reach: 1 021 000
Number of participants: 3 510
Publications: 59
PR campaign and event organisation
Announcement of Lenovo annual financial results
International Webcast Call featuring Lenovo C-level executives from around the world. Many financial and business media from Bulgaria were invited.
Results:Over 20 publications in leading financial, business and technology media, as well as a significant increase in awareness of the Lenovo brand in Bulgaria.
Digital Marketing
Mentor Coaches
We created and ran a digital campaign on LinkedIn and Google to generate interest in coaching trainings and workshops. These are aimed at businesses and people who want to qualify as professional coaches. Also professionals who want to develop their skills and learn the latest methods of managing and motivating people and teams. We have also created a landing page that provides as much specific information as possible about the training courses we aim to sign up business clients and coaches for.
Results
Total Campaign Reach: 124 458
Landing Page Visitors: 2 800
Click through rate (CTR): 2.3%
PR campaign
Imagination studios
The Imagination Studio initiative encourages young creators and artists to immerse themselves in the world of animation by unleashing their own talent. Over the past few years, the competition that accompanies the campaign has enjoyed huge interest. On average 2000 talented Bulgarian children take part in each edition and measure their creative skills.
Results
Total Campaign Reach: 926 825
Number of participants: 3 200
Publications: 54
PR campaign
Aniventure Comic Con
Aniventure is an annual two-day festival of traditional and modern Japanese culture, bringing together fans of Japanese animation - anime, manga comics, computer games, martial arts - and providing a platform for young talents in the fields of fine art, costume design, theatre, video editing and effects.
Results
Total Campaign Reach: 1 882 000
Visitors to the CN stand: 7 000
Gifts distributed: 5 300
Digital Marketing and Advertising
Organization of a promotional campaign
We created a complex digital campaign for Lacprom to increase brand awareness, generate traffic and drive sales. It included PPC advertising on Google & Facebook, landing page development, content creation and graphic design.
Results:
Significant increase in traffic to Lacprom's website
Increased brand awareness
Sales incentive:
Digital Marketing
LinkedIn campaign for Lenovo Bulgaria
We created a specific audience based on different demographics and other factors. We target this audience with sponsored content, traffic campaigns, and campaigns to increase followers on the page.
Results
Total reach: 89 056
Page followers: 952
Average organic reach per post: 195
PR campaign, digital marketing, web development
Union of Brewers in Bulgaria - National Beer Academy
We created and ran a digital campaign on LinkedIn and Google to generate interest in coaching trainings and workshops. These are aimed at businesses and people who want to qualify as professional coaches. Also professionals who want to develop their skills and learn the latest methods of managing and motivating people and teams. We have also created a landing page that provides as much specific information as possible about the training courses we aim to sign up business clients and coaches for.
The marketing campaign was built upon with a mix of communication channels, social media activity, influencer outreach and authority figures. A detailed communications programme was structured for media tours of breweries, as well as events with technologists, scientists and nutritionists.
Results:
Publications(Total): 856
Online:757
Print: 60
Radio: 25
TV: 14








